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Connexus : Issue 39
6 Connexus NEWS Satisfied customers at Newcastle Permanent Roy Morgan Research has named Newcastle Per manent as the Building Society of the Year in its inaugural customer satisfaction awards. Newcastle Per manent was found to have the highest propor tion of satisfied customers (93.8 per cent) of all financial institutions in Australia in Roy Morgan’s December 2011 Monthly Customer Satisfaction Sur vey. Roy Morgan congratulated Newcastle Per manent on its award-winning achievement. Customer satisfaction is more vital than ever in today’s age of social media, where the slightest negative customer interaction can be broadcast to thousands, virtually instantly, says Roy Morgan Research CEO Michele Lev ine. Newcastle Per manent CEO Terr y Millett says the award is another example of how the mutual business model can achieve sustainable economic success “without the adver se consequences that an excessive focus on profits and shareholder returns can pr oduce – which is a key difference between us and the share market-listed banks”. Newcastle Per manent is the country’s largest building society. Rebranding for Unicom Unicom, the mutual ser vicing Australia’s university sector, has rebranded. Catalyst Mutual – Money for the Thinkers is the name chosen to boost appeal in the mutual’s target market and set it apar t from other financial institutions. The rebranding features ‘personalities’ that represent different university characters (‘Dreamer’ and ‘5AMER’) that will be reflected in all branding, signage and adver tising. New branch décor will be rolled out, with the University of New South Wales branch being the first with a new look. The website has been redeveloped through a par tnership with Brighton Consulting, offering members improved navigation, faster access to tools and applications, and a search engine. More products and ser vices will be introduced throughout 2012, including a smar tphone banking app and e-statements. Qantas Staff Credit Union launches Visa Platinum card Qantas Staff Credit Union has just launched a Visa Platinum credit card. The card, which sports the flying kangaroo icon, is linked to the airline’s frequent flyer program giving cardholders complimentary member ship and one point for ever y dollar spent on eligible purchases. The credit union is the only one in Australia to offer a Visa Platinum credit card. Other features include a waiving of the annual $195 fee for the first year, up to 46 days interest-free on pur chases, and 4.99 per cent per annum on balance transfers and purchases for the first five months. Cardholders can also make use of the 24/7 Worldwide Visa Platinum Concierge Ser vice.