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Connexus : Issue 42
TECHNOLOGY 36 Security hang-ups Cybercriminals want to cash in on the popularity of mobile banking. 38 Facing up to the future Defence Bank set up Australia's rst video call centre and it's popular, practical and good fun. 39 Speedier settlements Electronic conveyancing is on its way, potentially with substantial bene ts for mutuals. 41 Catching an Aussie wave Heritage Bank is working with Optus and Visa on a contactless payment product. MARKETING 42 Build. Measure. Learn. Adapt. Friendly society NobleOak Life has adopted a new campaign methodology. SHOWCASE 44 - Achieving more with less - 'Fit and proper' reporting COMMUNITY 46 Getting back on the nancial rails 48 Myanmar project targets teaching 49 The next chapter begins 49 Hall of Honour call EMERGING LEADERS 50 Introducing Emma Avery Internal communications specialist, Greater Building Society. GOOD BUSINESS Abacus Level 11, 35 Clarence St, Sydney, NSW 2000 ABN: 98 137 780 897 Telephone: (02) 8035 8400 Facsimile: (02) 9262 1040 www.abacus.org.au Connexus is published on behalf of Abacus by Mahlab Media, 369a Darling Street, Balmain, NSW 2041 Tel: (02) 9556 9100 www.mahlabmedia.com.au Publisher Bobbi Mahlab Head of Client Services Roslyn Atkinson Editor Tracey Evans Sub Editor Steve Packer Production Manager Kath Little Art Director Kate Oliver Designer Jack Rodney Printed by Webstar Printing Mailed by D&D Mailing Sales Director Nicole Dixon Advertising Manager Sara Lewis Abacus Media Advisers Pamela Lawrence Daniel McDougall Editorial Advisory Panel Louise Petschler Mark Degotardi Pamela Lawrence Daniel McDougall For editorial enquiries, contact email@example.com Marketing Campaign methodology: Build. Measure. Learn. Adapt. 42 Connexus, Issue 42 -- Autumn 2013 Connexus is a magazine covering issues related to the mutual industry in Australia. The views in this magazine are not necessarily those of Abacus, its sta or members of its board. The products or services advertised in Connexus are not necessarily endorsed by Abacus. A Connexus advertising and editorial policy is available on request. 4 Connexus